If you are not familiar with the terms Gen Z and Millennials, now’s the time to take notice. These two demographics make up 40% of consumers and perhaps more importantly,…
Category: Marketing
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6 Ways Your Website Can Attract New Customers
February 25, 2021 / MarketingWebsites play many important roles for businesses and one of the most valuable is helping them generate new customers. Here, we’ll look at the different ways a website does this…
8 Steps to Better Website Navigation
February 3, 2021 / Marketing Web Design and DevelopmentWebsite navigation is the way you make information on your site easy for visitors to find. It is important for several reasons: it improves customer experience, prevents users abandoning your…
Top Social Media Trends for 2021
January 8, 2021 / MarketingSocial media has become increasingly vital to brands, but to gain most value from it, it is important to keep your finger on the pulse of what’s happening. We’ve researched…
5 Common Social Media Marketing Mistakes
November 26, 2020 / MarketingFrom multinationals to local micro-businesses, social media opens up a world of opportunities that just aren’t possible in any other medium. While websites, messaging apps, broadcasting and even printed media…