Internet Marketing

5 Marketing Tips For Home-Based Businesses

5 Marketing Tips For Home-Based Businesses

Setting up a home-based business is an exciting prospect. It gives you the flexibility to work the hours that suit and, for many, it’s a way to earn a living through indulging a passion. However, your business is only going to thrive if you get enough customers and doing that means you’ll need to put …

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How To Use Content Marketing To Rank Higher

How To Use Content Marketing To Rank Higher

If there are crucial keywords that you need your business to rank for, then content marketing is one of the most powerful strategies for helping you rank higher for those keywords in search engine results. Content marketing, however, is something that takes time and dedication if it is to be done successfully. Here, we’ll look …

5 Website Tweaks To Get More Clients

5 Website Tweaks To Get More Clients

There are lots of businesses that, while providing great services, don’t get many new clients from their website. If this sounds familiar, it’s likely the problem lies not with your business but with your website. In this post, we’ll look at five tweaks you can make to improve your website and make it much more …

5 Must Have Requirements for New Business Websites

5 Must Have Requirements for New Business Websites

1. A custom domain name One of the most important elements for online success is the domain name you choose for your website. If you are not familiar with the term ‘domain name’, it basically means your website address, e.g., ‘mybusiness.com’. Domain names consist of two parts, the name which goes before the dot (mybusiness) …

7 Ways Your Business Can Benefit From a Blog

7 Ways Your Business Can Benefit From a Blog

Far different to a personal blog, a business blog is a highly effective form of marketing. Done well, it can be a game changer for a business, improving search engine ranking, social media reach and brand awareness. As a result, businesses can increase traffic, grow email lists and boost their sales. Here, we’ll look in …

Outdated SEO Techniques Businesses Should Avoid

Outdated SEO Techniques Businesses Should Avoid

Search engines are now so sophisticated that changes to how they rank websites take place all the time. The Google algorithm, for example, now uses machine learning to teach itself how to improve the quality of the results it displays. These constant updates mean that webmasters are continually having to make changes to their SEO …

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7 Online Customer Service Tips for eCommerce Websites

7 Online Customer Service Tips for eCommerce Websites

Today’s online shopper wants more than just cheap prices, they also want a great user experience. Key to this is the quality of your customer service. Sites which provide this find they attract more new customers and retain existing ones. In this post, we’ll look at seven ways you can improve the customer service you …

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