Done correctly, content marketing is one of the most beneficial ways to promote your company, generating 300% more leads than online advertising and increasing conversion rates by up to 600%. Such a staggering impact can have a transformative effect on any business. However, for it to work, it has to be implemented in the right …
Search engine optimisation (SEO) is one of the most talked about topics by people who run websites. That’s no surprise, seeing as it is so important in helping your website rank well in search engine results. If SEO is something on your mind right now, then here are some of the most common questions we …
If you thought running a blog was purely something to do as a hobby, think again. For those with a flair for communication and an entrepreneurial streak, blogging opens the door to a potentially lucrative business. With the right hosting setup in place and the ability to consistently churn out high-quality, engaging content, it is …
Westminster isn’t the only place where Brexit is causing issues. Britain’s decision to leave the European Union (EU) is also causing problems in Brussels where the European Commission, the EU’s executive body, is struggling with what to do with UK registered .eu domains once the UK has left. At one point, it looked like it …
Website security is vital for your business, protecting your company against the increasing threat of hacking, infection, ransomware and data theft and the calamitous consequences which ultimately follow. To secure your website, you need to know what the different threats are and how to defend against them. In this post, we’ll look at the major …
Every successful business gets to the stage when their shared hosting package starts to hold them back. Shared hosting is great for data-light websites with small volumes of traffic but once the site grows and starts to attract bigger audiences, it can struggle to cope. Until recently, the obvious step forward was a dedicated server …
For the uninitiated, getting to grips with the ins and outs of setting up your own website can be a baffling experience, especially when you are as unfamiliar with the terminology as you are with the process. In this post, were going to look at one of the things many people get confused about, domain …
Successful online stores rely on their hosting to ensure the website stays online, that it can cope with all the visitors it receives and that it stays protected against cyber-attack. But that’s just the bare minimum you should expect from a good hosting provider. As a business owner, there are many other features you should …
Visitors are the lifeblood of your online venture; the more you have, the more you are likely to prosper. However, if you want your website to be successful, you can’t just sit back and wait for people to arrive. Instead, you need to do everything you can to get them there. Here, we’ll look at …
The summer holidays are approaching and while that means a well-deserved break, for many sole traders it can also be a time of anxiety. How do you keep your business going while you are away? As a sole trader with no staff to delegate to, quite a lot of activities will need to pause during …
