Your email address says a lot about your business. While many small businesses use free services, like Gmail or Yahoo, doing so can harm your credibility, damage customer trust and limit the control you have over your emails. In this post, we explain why email hosting, using a domain-based email address, protects your brand, improves security and makes your communications more professional.<\/p>\n
While millions of individuals use free email services like Google and Yahoo, the vast majority of businesses have domain-based email addresses, usually with the same domain name as their website. Moreover, consumers expect businesses to have these addresses.<\/p>\n
With cybercriminals using free email accounts to impersonate businesses for scams and phishing, consumers can doubt the authenticity of business emails that use these free services.<\/a> They can also make your business look less professional. Together, this means your emails have a greater chance of being ignored or marked as spam.<\/p>\n Email addresses that include branded domains, such as sales@yourcompany.co.uk or contact@yourbrand.com, are considered much more trustworthy. This is because only your business can send emails using your registered domain name.<\/p>\n Not only do these emails identify the sender, but by consistently using them on your website, emails and other forms of promotion, you reinforce your brand identity. <\/a>This helps establish trust, makes it easier for customers to remember your brand and enhances your business\u2019s credibility and professionalism.<\/p>\n Though free email platforms do come with some built-in protections, they don’t offer the security that business communications need.<\/p>\n With Webhosting UK\u2019s hosted email, for instance, we provide a range of security features that help keep you and your customers safe. These include:<\/p>\n For more information, read: How to Implement DMARC for Google and Yahoo Compliance<\/a><\/strong><\/em><\/p>\n<\/li>\n Together, these security measures can give you and your customers the confidence that your emails are legitimate, private and safe to open.<\/p>\n To improve protection for <\/a>your customers, we also provide email SSL certificates<\/a>. These digital certificates encrypt your messages and verify that the emails have genuinely come from your domain.<\/p>\n A key advantage of using Webhosting UK for your professional email is that you can register your domain<\/a> directly through us. This simplifies the setup of your email hosting and means you can begin creating your business email addresses in no time.<\/p>\n For help with choosing a domain name, read: How Domain Extensions Affect Trust and Brand Perception<\/a><\/strong><\/em><\/p>\n Depending on your chosen plan, you can create multiple email addresses for your business, e.g., yourname@, sales@, customerservice@, and manage them all from a single, user-friendly dashboard. You can also control who has access to the email addresses.<\/p>\n Moreover, you can set up forwarding and autoresponding and create shared calendars and to-do lists. Aside from your online email portal, you can also access Webhosting UK emails in popular clients, like Microsoft Outlook, giving you easy access to them on different <\/a>devices.<\/p>\n With this level of control and versatility, growing businesses or those with multiple departments can communicate more effectively, both internally and with customers.<\/p>\n Another major benefit is that at Webhosting UK, email hosting comes free with our web hosting plans. So, if you host your website with us, there is no additional cost for email hosting. What\u2019s more, you can manage your hosting and email all from the same dashboard, making life even <\/a>simpler.<\/p>\n Of course, if you don\u2019t want a website but just need a professional email address, you can choose that option.<\/p>\n Thinking of building a website? It\u2019s easier than you think, read: How Do You Launch a Website in 2025?<\/a><\/strong><\/em><\/p>\n Email has been shown to consistently deliver one of the highest returns on investment of any marketing channel. According to 2023 industry data<\/a>, the average UK ROI for email marketing was \u00a342 for every \u00a31 spent, making it essential for customer acquisition and retention and boosting sales.<\/p>\n However, successful email marketing depends on your email address being trustworthy and professional. <\/a>With Webhosting UK\u2019s email hosting, your messages are authenticated, perceived as genuine and are less likely to be marked as spam. This means more opens, more clicks and more customers.<\/p>\n While free email addresses are cheap and convenient, they can negatively affect your brand\u2019s identity. Domain-based email hosting, on the other hand, means your email addresses are viewed as professional and authentic. In addition, you have greater flexibility and control, and your emails, inbound and outbound, are secured against cybersecurity threats.<\/p>\n If you\u2019re building a website with Webhosting UK, you can take advantage of the professional email hosting that comes included with your web hosting plan. If you just require domain-based email addresses, check out our range of email hosting plans<\/a>. Whether you need a single address or unlimited addresses, we have a plan to suit you.<\/p>\n","protected":false},"excerpt":{"rendered":" Your email address says a lot about your business. While many small businesses use free services, like Gmail or Yahoo, doing so can harm your credibility, damage customer trust and…<\/p>\nBuilding trust with branded email<\/strong><\/h3>\n
Smarter email security<\/strong><\/h3>\n
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Email certificates for extra protection<\/strong><\/h3>\n
Easy setup and management<\/strong><\/h3>\n
Email hosting included with web hosting<\/strong><\/h3>\n
Boost marketing impact<\/strong><\/h3>\n
Conclusion<\/strong><\/h3>\n